Gentlemen - listen up!

It’s time to set the record straight on men’s self-care, and the use of lotion.

Taking care of your skin isn’t just reserved for the ladies.

And if you’re thinking to yourself, “gimme a break, dude, I don’t need lotion”...

I get it, that was me for a point in time, too.

The truth is, a little self care is not only healthy, but it’ll bring a sense of higher confidence in yourself.

It’s my belief that as a man you should always look to improve your health, wealth, and self.

That said, I’m going to walk you through 5 reasons you should use lotion everyday to elevate your self-care.

1. Moisturized Skin is Manly AF

Let’s address the elephant in the room first - self-care isn’t feminine; it’s essential!

We work hard, sweat it out, and put our blood and sweat into everything we do.

Taking care of your skin doesn’t take away any of your rugged masculinity.

If anything it adds to it because it shows that you have the awareness of taking care of yourself and willingness to do something about it.

2. Father Time

Daily lotion application is your secret weapon in the battle against aging.

By keeping your skin moisturized, you’ll help retain its natural elasticity, reducing the appearance of fine lines and wrinkles.

Though I believe there is beauty in the process of aging…you don’t want to accelerate the process.

Just like a fine bottle of wine, aging gracefully requires care and attention.

So, if you want to be the top shelf vintage, make sure to indulge in some self-care along the way - otherwise you might end up more like a cheap box of regrettable red.

3. Tattoos are Art, Preserve Them!

If you’re like me and have a few tattoos, moisturized skin is the key to keep them looking fresh and vibrant.

Applying lotion daily will not only keep your skin healthy, but keep your eye-catching body art looking great.

4. Avoid the Flakes

We all know the struggle of flaky, dry skin. Most of us just don't do something about it.

It’s like your skin is auditioning for the role of a snow-covered mountain.

Trust me, that’s not the kind of ruggedness you want to embrace.

Applying lotion will keep your skin smooth and flake-free, especially in dry environments.

5. Ingredients Matter

You’ve heard this from us before but it’s worth saying again.

Not all products are equal. So many of the large companies cut corners and replace quality, good-for-you ingredients with cheap, synthetic crap to cut their margins and plump up their wallets.

Here at Live Bearded, we will never sacrifice quality, so when we set out to create a lotion we wanted the absolute best.

We formulated our lotion with our quality standards set so high it could be compared to a top-shelf face lotion.

Our lotion is so good it can be used from head to toe, to giving you the moisture needed without leaving your skin or hands feeling oily or greasy.

We used only the best natural ingredients and battle tested it on bearded men just like you.

That said, my wife uses it everyday and word around the office is this is a common thing. So don’t be surprised when it becomes the family go-to.

Final Thoughts

Alright guys, that’s all I have for you today. Whether you use our lotion or not, you really should be moisturizing daily and I hope this helped show you why.

If you have any questions about our lotion or anything else, don’t hesitate to reach out or drop a comment below.

Thank you for your support. And as always, Live Bearded, Brother!